et's Look at Some SEO Tips
Some things are free in life. I am going to start a weekly blog on SEO or Search Engine Optimization tips and resources for my readers. The aim is to help those webmasters that don't have an SEO budget but just need some help in the big world of search results. So get linked up and follow along and as always feel free to shoot me a question if you like. I will also be providing links to useful resources for your convenience in these posts.
1. You don't have to be an SEO Expert to make use of the free tools to help you understand what needs to be modified in your website. A great tool to make use of is Firebug add on for Firefox browser. This add-on will show you a few things about your website that you may not have even known and will prove useful in your SEO campaign efforts.
1. You don't have to be an SEO Expert to make use of the free tools to help you understand what needs to be modified in your website. A great tool to make use of is Firebug add on for Firefox browser. This add-on will show you a few things about your website that you may not have even known and will prove useful in your SEO campaign efforts.
2. Understand who is linking to you and what their importance is to your position and traffic. Not all back links are created equal. What I mean is that if you are going to put the time and efforts into link building. I suggest taking the time to check the quality and PR of the sites that you are seeking to link up with. You can actually do damage to your ranking by linking to the wrong sites so link smart with high quality targeted links from relevant high ranking websites for the given key terms.
3. Ideally if you have not begun the process of building your website. Now is when you need to start thinking about SEO, not after the build. This will save you time and money in the long run. Make sure that you hire a company that knows how to structure your site so that you get the best possible starting position in the search engines prior to your SEO efforts.
4. If your site is already built no worry. The first thing you want to do is take a close look at your site. Determine the easiest fixes first and attack those. First check and make sure that you don't have any problems such as broken links. If you have a large website you will want to use a link checking tool to do this for you like Xenu's Link Sleuth. This is a free tool that will save you a load of time to find broken links that can hurt your efforts to gain a top position in the search engines.
5. Most importantly make sure that your website is actually worth paying a company like TGS SEO to get your site to the top of the search results. If your site is five years old and looks unprofessional or amateur then you may want to have it rebuilt. Look at your competitors and see if you would do business with yourself based on this. If your site is confusing and frustrating to visit then you will be throwing your money away trying to get it to the top.
6. Now you should find out if you site is indexed in the search engines. Start by going to Google and type your URL into the search box. You may also want to see how many pages Google has indexed as well. You can do this by typing the following into the search box: site:www.yoururl.com this will return the total links indexed to your site in the results. If your site is not showing up then you may need to make sure that you have properly set up the robots.txt file. This simple file can be the death of your website in search engines if you don't set it up properly. Also remember to change the permissions on this file as there are scripts that are malicious and can mess with this file and get you removed from search results all together. Set the file permissions to 5-4-4 to avoid issues here.
7. Let's assume that your site is indexed but only the home page. Make sure that Google and others can see all your wonderful content by taking the time to create a sitemap. There are many tools to generate both XML and HTML and txt sitemaps. This is important so take the time to do this! Google has a free sitemap generator tool that works great so use it!
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ooking for a Professional SEO Company
If you need help getting your site to the top of the search results give us a visit. I am happy to discuss your website and what I think it will talk to get it to the top. As always I will be posting many more SEO Tips in the weeks to come so stay connected with the blog. Hopefully I can help some folks out there. Feel free to comment and as always God Bless! TGS SEO Company
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