Website SEO - The Curve

The Mad Dash for SEO Service Providers

Ahh… I can remember the days when yellow page directories still hung from pay phone booths and toys were made from lead.  Yes I still have one somewhere around here just for nostalgia.  Oh yes there it is under my trash can in the back office waiting to be recycled.  

I am amazed that business owners are still willing to shell out thousands of dollars each year to be in these antiquated telephone directories.  These same business owners tell me that spending $2500 or more a month to get to the top of Google and Bing for their key words is way too much money.  What in the world is going on here you may ask? 

The yellow page companies are feeling the pinch as well.  Over the last five years I have enjoyed watching as these yellow page companies have virtually overnight morphed into web development companies who claim to know all about search engines.  Funny stuff right there, I don't care who you are.  They are selling into these poor customers who "drank the koolaid" these ridiculous packages for Web Design, Hosting and SEO services.  The sites look terrible, are not even ranked well in the search engines and then the customer is left with some misleading monthly analytic  report to supposedly prove it's worth it.  For those of you going this route, it's not too late!  Call me and we can go over a better long term game plan that will save you thousands over the life of your business.  Option 2 - Just wait and stick with paying  gobs of cash to the yellow page company in hopes that it is working like they say it is.  Trust me not only will you be late to the SEO game, you will have missed it all together my friend. Let me explain myself.

In every technology shift there is a life cycle to adopt the new technology.  You have the ones pioneering the way – Google, Apple, Facebook – you get the idea.  Then there are those who just can’t see the value of a mobile phone and still have a rotary sitting on their desk.

I honestly think that we are just before the tidal wave of business owners figuring out that they are late to the game when it comes to hiring a Search Engine Optimization Company  or SEO Consultant.  It is going to be a serious problem for many that arrive late in the game as their competition will have already "owned" them in the SEO arena.  

So the next time you think I can’t afford to hire a Professional SEO Company – you really can’t afford not to!

Getting your site to the top of Google, Bing and Yahoo can change your life.  I really mean that provided that you have a good business model that can scale well and can handle the increase of business that a top position in the search results can bring.  I hear from clients all the time about how we helped them save their business from bankruptcy and saved their home from foreclosure etc. etc. etc.  I love to hear these things, that is why I got into this in the first place.  I like helping people win!  

If you have a business and are in need of some assistance getting it ranked in the search results give us a visit.  I look forward to hearing about your business and hopefully helping you get to the top.
 

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SEO Search Engine Optimization

SEO or Search Engine Optimization - What is it all about, and do you really need it?

Business owners have discovered that they have been able to increase their overall business from anywhere between 5% to 30% in the very first year that they launch their companies website. However, this is only possible if web SEO is considered and put into action. The problem is that some business owners believe that once they have their companies website in place that visitors will automatically find and come to their website.

Though a company will receive visitors if they advertise in-print or via other forms of advertisement in their general area of business, they will never receive the volume of traffic that is possible, if their website doesn't make use of effective SEO or search engine optimization services. This is why SEO or search engine optimization is vitally important. Without it a company will fail to produce the traffic and profit that it is capable of producing over time.

Web SEO or search engine optimization is also known as "search engine marketing." The idea is to code and design the website, along with creating content, that will make the website appear higher in search engine rankings, based on the type of products and services that it has to offer. Experts in SEO programming can take a website that is generating little to no traffic and can tweak it in such a way that it will immediately begin receiving more and more traffic through the process of SEO or search engine optimization.

One of the easiest methods of SEO or search engine optimization is making use of "keywords." When you consider the type of services and or products that your company has to offer, you can most likely create a list of words that might be searched when people are looking for your services. Content can be created that can be added to your website that makes use of these keywords. The more times that these keywords appear on your website the more SEO or search engine optimization friendly that your website will be.

Search engines such as Google and Yahoo will send what are known as bots or spiders to your website. They will review the content on your website and will note the keywords that have been used. They will then return this information to their search engine database. Now every time that a person runs a search that includes your search keywords, these search engines will know to show your website in their rankings.

If you are considering creating a website for your place of business you will want to take advantage of web design services that also have experience with SEO or search engine optimization. By doing this you will be able to save yourself both time and money when it comes to the creation of an effective website. Companies that have experience in both the areas of design and SEO or search engine optimization techniques are far more effective than companies that only have expertise in one of these areas of interest.

Additionally, by relying on a design company that also has SEO or search engine optimization experience you will generally be able to acquire packaged or bundled deals on both of these services together. This will ultimately save you money in the long run.

TGS Web Design offers SEO or search engine optimization services as well as web hostig so that you can save money by single sourcing all of your website project. From original concept to web design, hosting and search engine marketing we can help you all along the way. Contact us today for a free consultation and we look forward to working with you towards your success online.

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